Join our team, save some cats!
Heaven on Earth is participating in Rescue Train’s 16th Annual Race for the Rescues and we want you to join us!
2021 will be our 10th year participating in Race for the Rescues, and even though this year’s event will be virtual again, we have to say this is year ten, so let’s do it again! We are ready to dress up in our snazziest race day garb and run our races remotely, spreading the word about this fabulous and functional event from multiple locations.
Join Heaven on Earth’s team so that we can save more cats and kittens from the streets of Los Angeles.
Race for the Rescues is an annual event where people who love animals get together to save the lives of homeless animals in Southern California. 100% of the net proceeds go to local animal welfare organizations like Heaven on Earth. To keep everyone – humans and pets – safe, the event will be virtual this year. Click here to learn more.
There are several different ways you can help homeless cats in need:
- Become a fundraiser and join our team! You get to create your own fundraising page, raise money for Heaven on Earth, and will be entered to win cool prizes.
- Make a donation. If you can’t participate but still want to help, you can donate to our team directly here.
- Spread the word! Share our social posts and team page with your friends and family.
Race for the Rescues will be held on Saturday, October 16th, 2021.
To keep everyone (humans and pets included) safe, the event will be virtual this year.
All donations made to our team will go directly to Heaven on Earth to save homeless cats and kittens from the streets of Los Angeles.
Rescue Train has put together a list of tips and tricks to help you raise money:
Top 10 Fundraising Tips:
1. Make a list of everyone you want to reach out to. Go through your family tree, email contacts, mobile phone contacts, social media contacts, and people you see in your day-to-day activities. Categorize them by the best way to reach them: email, phone call, social media, letter, in-person, etc. Even though email and social media are the most effective methods, part of fundraising is knowing the best way to communicate with others.
2. Email. A personalized email is the most basic tool of fundraising, and that’s because it works! Include the facts: you will be running/walking at Race For The Rescues, and by sponsoring you, they will help support homeless pets. Include something personal – you adopted a homeless pet, and it made such an incredibly difference in your life. Always remember to include your URL, so people can click on it right away. Send it through your personal email account or through The Race for the Rescues website. Send lots of them!
3. Social Media. Through your personal race page, directly share to your social media outlets. Videos grab people’s attention. Consistency is key, and have fun with it!
4. Follow up. Folks will probably NOT donate the first time you ask. If you’re using social media, post it MULTIPLE times. Send out several emails, make several calls and write several letters. Try to get meetings so they see your passion in person!
5. Passive Fundraising Techniques. Send an email to everyone on your list every week – not to solicit, but to publicly mention everyone who has donated by name. This is both a “thank you” to your donors and a clever reminder to those who haven’t donated yet. You can also send updates: “Today, I ran a mile to train for Race for the Rescues.”
6. Capturing major donors. If there is anyone in your life who you think has the capacity and/or motivation to give a major gift ($500 or more), consider taking them out to lunch, coffee, or dinner and ask them in person. If they are not local, you’ll have to rely on the phone, postal service, or email.
7. Gratitude. Whether it’s a “shout out” on social media, an email, a hand-written note, or a gift (or all of those), you can never thank someone enough for their support. Remind them they have saved lives with their donations. Be sure to make them feel how important their role is. Side note: respect anonymous donors, but know you can still thank them!
8. Reach it, raise it. When (yes–when–not if) you reach your goal, CELEBRATE and THANK! And then, raise it! Don’t just stop with your first goal. If you’ve achieved it, and there’s still time before the Race, bump it up.
9. Prizes. Race for the Rescues offers awesome fundraising incentive prizes. Check out the site: www.racefortherescues.org to view each fundraising-level prize.
10. Create a fundraising plan and follow through with it. Use a calendar to map out your fundraising efforts, so you don’t get overwhelmed. Doing a little bit everyday adds up.
We will also be sending all participants a marketing toolkit from Heaven on Earth.
You can win awesome Prizes!
Most money raised
Prize Basket includes: $100 gift card to Frida Mexican Cuisine, Modern Kitty cat tower, Cuddle Cup cat bed, Sherpa pet travel carrier, Floppy Fish interactive cat toy, assorted treats, and cat toys.
Most individual donations
Prize Basket includes: Modern Kitty cat tower, Cuddle Cup cat bed, Petmate programable automatic cat feeder, case of 9 lives cat food, assorted treats and cat toys.
Highest one time donation
Prize Basket includes: super soft cat bed, Pop & Play interactive cat toy, Heaven on Earth Water Bottle, two cases of 9 lives cat food, assorted treats and cat toys.